We have something a little bit different on Biblio Belles, we always love to share the latest book news, sales and blog tours but today we delve beyond the books and talk to the owner of one of the biggest PR firms in the book world. KP Simmon tells us a little about her company and then you can enter to win a book from a selection of the awesome authors InkSlinger PR represents!
ABOUT InkSlinger PR:
InkSlinger PR is all about helping authors and publishers get the word out about their latest literary projects. Here at InkSlinger PR, we understand the importance of chasing your dream and believing that the sky’s the limit. With over 10 years marketing and PR experience, our favorite thing is seeing authors reach for their dreams and seeing them come to fruition. Specializing in Young Adult, New Adult and Adult commercial fiction, we are passionate about assisting authors to build their platform and create a brand that will carry them into the future.
Jessica Estep - Publicist
Shanyn Day - Publicist
Nazarea Andrews - Blog Tour Specialist
Jessica Collins - Executive Assistant
Hi Kelly thanks so much for stopping by Biblio Belles today!
Now we see your logo and the author’s you represent everywhere (including the best seller lists repeatedly) but can you tell us in your own words what Inkslinger PR does and what you can offer authors?
It’s simple- InkSlinger PR exists to help authors get the word out about themselves and their titles. We value the importance of storytelling and those who tell those stories. That’s what we’re about and that won’t change. Every author and their journey is different and so how we work with them is different too.
There are a lot of PR firms up and coming and some already established, in your own opinion what makes Inkslinger stand out?
I think what makes us stand out is experience and the fact that we try to be author services heavy. It’s very important for us to have a relationship with our clients and understand their goals and desires for each of their titles and their careers. I don’t know that there are things they can’t get anywhere else, but I think it’s how we do things. We’re heavy on author services as a whole and we try to focus on our authors with their long term careers in mind. We work closely with their agents, editors and any teams they have in place-whether they are on the traditional or indie side (or both) of the publishing world.
If authors were interested in working with you how would they get in touch?
If they are interested in working with us, they can email us at InkSlingerPR@gmail.com.
When you started Inkslinger by yourself did you ever think it would grow so quickly that you needed to hire a team, which you now have?
Well, I had dreamed it would grow and have a team. I had put down a 3 and 5 year business plan that included a team. It’s just gone a little faster than I had planned.
What role do the other girls play in Inkslinger?
Jessica E. and Shanyn are both publicists. They each have their own list of clients that they work with. Nazarea is our blog tour specialist. She handles all of the events for clients who do not work with us full-time but on a release or event basis. Jessica C. is my assistant and pretty much keeps me in line-or at least tries to.
Now to be in this business loving books is essential of course, what is your favourite genre you love to read?
Oh goodness…this question is always so hard for me to answer. I love way too many and my kindle and the 800 trillion bookcases in my house prove that. The truth of the matter is that I like to read authors who are storytellers and aren’t afraid to take chances. I think you can tell just from our client list that romance is obviously a genre we enjoy at InkSlinger PR. I think sometimes people think that’s all we do, but the reality is we focus on Young Adult, New Adult and Adult commercial fiction across all genres. Personally, I am a young adult fantasy/paranormal junkie. It’s one of my favorites. I have one or two guilty pleasure reads a month and the rest of my reading is usually my client’s upcoming titles or potential clients’ work. We read every author we work with before working with them. Because of that reading schedule, one or two guilty pleasure reads is usually all I can fit in, and it’s a good thing my clients are some of my favorite authors! Because of it, sometimes their books are my guilty pleasure reads too! Often, those guilty pleasure reads are in the young adult category.
Can you name one book that made an impact on your life or holds a special place in your heart?
GATHERING BLUE and the entire Giver Series by Lois Lowry. I read that series when I was younger and thought I want to do that. I want to write stories that make points in an accessible way and change people. I want to entertain and change. Obviously, I’m not writing these books and doing it in that way. But I do feel like I am getting to have a similar impact by doing what I do every day.
We can imagine how amazing an author feels when they receive news that their book just topped a bestselling list, but for you as their publicist how does that feel, seeing them achieve success?
I wish there were words to adequately describe it, but I haven’t found them yet honestly. I’ve tried several times and usually what happens is I end up a bit weepy and breathless. It’s actually not a very pretty sight. But I can tell you there is nothing like it in the world.
How does it feel walking into a book store and seeing your author’s books sitting on shelves side by side?
Fulfilling. I love seeing people have their dreams come true, and I know that is truly a dream come true for many of my authors. The first time I saw one of my author’s books in a bookstore, I stood there and cried in the aisle. People looked at me like I was crazy of course. The other day I went in to my town’s B&N and saw 12 of my clients’ books on the shelves. I kept taking pictures of them with my phone and tweeting it out. I’m sure it was annoying to my Twitter feed. I also got weepy standing in the romance aisle that day. This older woman looked over and said, “Oh, honey, you have the sniffles too?” I started laughing through my tears and introduced her to some new authors. LOL
We have loved working with Inkslinger PR over the last year, whenever an email pops in we are like kids in a candy store, you have the best events going on! Are you attending any upcoming signings? We would love to meet the hard working boss of this awesome organisation!
Oh thank you! We work with some of the most amazing clients ever. Honestly, without them, we are nothing. We have great events because they write great books and trust us to walk part of their journey with them.
As far as signings, I actually need to sit down with my calendar and nail some of it down. I do know that I’ll be at the Book Ball in LA at the end of February, the Austin Book Fest in March, RT, BEA, and UtopYA for sure.
Thanks so much for answering our questions :-)
Thank you for having me!! We love getting to work with you so much!
Enter to win a book from some of the amazing authors Inkslinger PR represents.